News

Electronics & Engineering Pte Ltd officially certified Powersoft Service Centre for South East Asia

January 9, 2013

Electronics & Engineering Pte Ltd officially certified - Authorized Powersoft Service Centre for South East Asia

 Electronics & Engineering Pte Ltd has received accreditation as the Authorized Powersoft Service Centre for South East Asia.

This accreditation was awarded to the company after selected service engineers attended the Service Training Course in Scandicci (Firenze), Italy.

This accreditation means that our service engineers are now better equipped and will be able to provide specialized support for our customers and end users all within a faster turnaround time locally, commented Gary Goh, Deputy Managing Director, Electronics & Engineering Pte Ltd.

Ronald Goh, Managing Director, Electronics & Engineering

November 27, 2012
Singapore – Ronald Goh, Managing Director of Electronics &Engineering Pte Ltd was named Outstanding Entrepreneur at
a Gala Dinner held at Marina Bay Sands last evening, which was organized by Enterprise Asia and APF
Group.
As the most prestigious program for Enterprises in the region, the award is in recognition
of the Industry\'s best and most deserving, honoring business leaders who have shown
outstanding performance and tenacity in developing successful businesses within
the region. “I\'m honoured to accept this award and would like to thank all my staff for their dedication and
commitment to run the extra mile,” said Mr Goh. This award gives recognition
also to the commitment we have to our partners, principals and customers. Our
best credentials are our satisfied customers, and it is most gratifying to
receive this award here at Marina Bay Sands, where E&E provided much of the
major audio systems throughout this entire facility,” continued Goh.

ELECTRONICS & ENGINEERING RECEIVES \'OUTSTANDING SYSTEM SALES AWARD\' FOR ASIA PACIFIC FROM SHURE ASIA

September 4, 2012

17th & 18th July 2012 - Suzhou, China

Electronics & Engineering Pte Ltd was the proud recipient of the prestigious Outstanding System Sales Award during the Annual Shure Asia Distributor Summit 2012. This award recognizes the distributor with exceptional sales in the category of System Sales within the Asia Pacific region for fiscal year 2011- 2012.

The annual distributor summit was a resounding success. “The summit has helped to give us very clear development goals and updated us on technical developments that we can look forward to in the near future. It gave us as distributors a great opportunity to provide our views, feedback, and give suggestions and contribute to the further development of sales moving forward,” said Gary Goh, Deputy Managing Director, Electronics & Engineering Pte Ltd.

The fourth quarter of 2012 will see the completion of our largest project – The Star Performing Arts Centre. As the System Integrator for the project, we have designed the system to include the clients’ requirements and will feature 40 Channels AXIENT ™ wireless microphones, 24 Channels UHF-R, 20 Channels ULX-D, 28 Channels PSM1000, 12 Channels PSM900 and assorted Shure wired microphones into the completed audio video system. “We are all working hard to ensure that the coming year will see more Shure products find its way to the end users not only through system sales but also through our respective partners and dealers,” continued Gary.

E&E equips Marina Bay Sands with Shure

June 21, 2012

SINGAPORE: Electronics and Engineering Pte Ltd recently supplied the Marina Bay Sands’ meetings, incentives, conferences, and exhibitions (MICE) facility – comprising the Sands Expo and Convention Centre – with a range of wireless microphone equipment from Shure. Taking into account the latest purchase, the facility is now reported to own over 100 channels of Shure’s UHF-R wireless systems.

At full capacity, the Sands Expo and the Convention Centre can reportedly accommodate up to 45,000 delegates and up to 2,000 exhibition booths. The facility covers an area over 120,000 sq-m, and within it are six exhibition halls and a total of 250 meeting rooms. The facility is also home to an 8,000 sq-m ballroom that can hold up to 6,000 banquet guests, or 11,000 delegates when seated in a ‘theatre-style’ formation.

Shure’s Tim Vear gave the Marina Bay Sand’s MICE technical operations team a demonstration of a working prototype of Shure’s Axient system, and following this, the team decided to invest in the UHF-R system, deciding that it would ‘work well with the features being introduced with Axient and with Shure’s Wireless Workbench 6’. The MICE team now use the Wireless Workbench 6 (WWB6) software to coordinate more than 100 channels of wireless microphones.

This latest acquisition brings the MICE technical operations’ inventory of UHF-R systems to 55 units of UR4D dual-channel receivers, 116 UR2 handheld transmitters (in a combination of SM58, Beta58 and Beta87 capsules) and a total of 20 UR1 beltpack transmitters.

E&E brings Shure and Powersoft to Expo AV Insync

June 15, 2012
credits : ProAudioAsia
SINGAPORE: Electronics & Engineering Pte Ltd has recently supplied rental specialist Expo AV Insync with Shure UR4D+ and SLX wireless microphone systems and Powersoft amplifiers for use with its newly acquired Turbosound line array system.

E&E supplied Expo AV Insync with four Powersoft Digam K2 two-channel amplifiers, six Digam K10s and four Digam M50Q four-channel amps, complete with corresponding DSP and AESOP network options.

The company also invested in a total of 10 channels of Shure UR4D+ receivers, along with various UR2/Beta58A wireless handheld microphones, UR1 wireless bodypack transmitters and WL184 lavalier microphones. In addition to this, 12 channels of SLX receivers with bodypacks and a number of wireless handheld microphone combination systems were also added to the company’s inventory.

‘Expo AV has been one of our most prestigious customers,’ said Eric Ong, sales and product manager at E&E. ‘Most of the events they run are high SPL applications and require a robust, easily maintained and reliable system. The combination of the Powersoft K series and the newly acquired M series amplifiers gave them exactly what they wanted as well as providing an upgrade option for future speaker expansion.’

‘We chose Shure because the brand has always offered us reliability and ease of operations,’ commented Gerard Rodrigues, MD of Expo AV. ‘They have proven to be a brand that gives you piece of mind, and provide high-quality sound that goes beyond the limits. We are also very pleased with the Powersoft amplifiers because they are reliable, powerful and networking the amps has never been easier. We were looking for other options but many did not fit our requirements based on the line-arrays that we purchased from Turbosound. The K-Series amps just made sense and we haven’t looked back since,’ he enthused.

Mr Rodrigues said that ‘we are constantly expanding to meet the needs of our customers. E&E provides such strong technical and after-sales support, and we look forward to more collaborations and partnerships with them in the future.’

ELECTRONICS & ENGINEERING PTE LTD EARNS ISO9001: 2008 & BIZSAFE LEVEL 3 ACCREDITION

June 8, 2012

 

Electronics & Engineering Pte Ltd (E&E) is proud to announce that we have been awarded ISO9001:2008 and BizSAFE Level 3 Certifications

ISO9001:2008 is a global quality management standard which is used  to establish an organization\'s  Quality Management System  while  BizSAFE Level 3 on the other hand has seen E&E fully implement the Risk Management Programme. Both these certifications have been awarded through an approved independent auditor.

E&E’s Managing Director, Mr Ronald Goh commented, “As a major provider of quality audio, video, and cinema technology, that specializes in the design, engineering and the integration of audio-visual, show control, digital and analog video among other pro-audio specialties, our E&E legacy of maintaining the highest standards in everything we do and the constant desire of “Getting It Right The First Time” are key functions in our drive for excellence and success.  We take these issues very seriously. Our trained engineers and service crew are employed and undergo continuous training and upgrading programs throughout their careers and we have strived to ensure that systems are in place to promote standard practices throughout our organisation.

It is very useful to have impartial professionals assessing our policies and processes and we are delighted that our 61 years of commitment has been recognised and rewarded. Kudos to our employees for their unwavering commitment to give of their best at all times. ” added Mr Goh.

  

Electronics & Engineering Pte Ltd to Offer Exclusive Scholarship for Nanyang Polytechnic (NYP) Students

January 9, 2012
Singapore, 5 January 2011 – Regional audio-visual giant Electronics and Engineering Pte Ltd (E&E) will be launching a bond-free scholarship at Nanyang Polytechnic. The E& E-NYP Scholarship is offered exclusively to final year students in the Diploma in Electronics, Computer and Communication Engineering course who read the new Audio Visual (AV) System Design elective. E&E, who has been working closely with the Media Development Authourity (MDA) to develop programmes to address the demand for skilled AV professionals, collaborated with NYP to offer this two-pronged approach to grow the talent pool and further motivate youths to take up the profession. The demand for these professionals stems from the need to support Singapore’s key economic sectors, most notably the Tourism sector. The growth of this sector has seen addendum growth in areas that fuel visitors’ interest - Singapore is now the top convention city in Asia, and is Asia’s broadcast hub and an international focal point for performing arts. The increasing need for graduates trained in AV Systems Design is clear. “As one of the largest AV system integrators here, we are confident of the growth and potential of the sector. We are keen to continue growing our team of highly-qualified and savvy AV professionals. By working with Nanyang Polytechnic to grow the talent pool, we are sure that the industry, and Singapore, will benefit with the increased professionalism and capability of the field,” shared Mr Joe Fong, Deputy Managing Director of Electronics and Engineering Pte Ltd. The scholarship recipients will also have the opportunity for internships at E&E, and work alongside some of the most experienced AV professionals for six months. These are the minds behind the phenomenal sound and visual experiences in theme park rides (Sci Fi City at Resorts World Sentosa), live performances (Marina Bay Sands Theatre), and many others. Said Mr Chan Yew Meng, Senior Director for the School of Engineering, NYP, “We are pleased that our efforts to nurture talents to support Singapore’s growth are being enhanced by a very established and credible industry partner, Electronics and Engineering Pte Ltd. The students who read the new Audio Visual System Design elective will have in-depth knowledge built on a sound foundation of Electronics, Computer and Communication Engineering, and we believe that this combination of expertise will enable them to have a very successful career in this field.” Final year students who are eligible may apply for the new scholarship from 9 January 2012.

Tascam Launches the New IM2 Idevice recording microphone

January 5, 2012

TASCAM\'s iM2 turns the iPhone, iPad or iPod touch into a high-quality stereo recorder. A pair of condenser microphones - the same high quality as TASCAM\'s best-selling DR-series recorders - plugs into the dock connector of your Apple device.

The microphones are adjustable over 180 degrees for the best sound placement. The uni-directional elements are arranged in an AB pattern for detailed stereo imaging while capturing the ambience of your room.

The iM2 contains its own microphone preamp and analog-to-digital converter for low noise and great audio quality. Unlike mics that use the built-in iPhone preamp, the iM2 can handle up to 125dB sound levels to capture the loudest concerts and instruments without distortion.

EAW, E&E and Golden Village Debut Cutting-Edge Cinema Loudspeaker Technology at GV Katong

January 2, 2012
Whitinsville, MA, USA, December QQ, 2011 – When U.S.-based professional loudspeaker manufacturerEastern Acoustic Works® (EAW®) announced its newest generation of cinema loudspeaker systems, EAW’sSingapore distributor E&E knew exactly where they should go first – Golden Village’s newest eight-screen cinemain Singapore. “I had already been working with Golden Village on this project when these products were in development,” saidRonald Goh, E&E’s president. “Both EAW and Golden Village represent the very finest quality, so they seemedlike a perfect match.” Mr. Goh and Golden Village originally specified the EAW products for four of the eightscreens, but after evaluating them in the actual installation, Golden Village decided that they needed EAWproducts in all eight screens. “We are very proud that we could move quickly to make Golden Village the world’s first installation of this cutting-edge audio technology,” Mr. Goh said. “Golden Village is proud to be the first cinema in the world to install EAW’s latest generation of cutting edge loudspeakers,” said Mr. Lee Kin Guan, Technical Services Manager for Golden Village. “We have created yet anothermilestone through this installation by providing our patrons a phenomenal, state of the art audio experience at thenew GV Katong.” EAW, best known for their work with concert tours, performing arts venues and stadiums, has once again broughttheir rigorous engineering approach to the cinema market. “Until the 1970s, cinema loudspeakers were the bestprofessional loudspeakers available,” said EAW founder and audio industry legend Mr. Kenton Forsythe. “It’swhere the industry started.” Companies like EAW then took audio technology to a much higher level, but for other types of venues like concerthalls and nightclubs. In the 1990s, EAW produced a line of high-performance loudspeaker systems, and theproducts installed at Golden Village represent the newest generation of that technology. “We bring a higher level of performance to cinema than any other manufacturer,” Mr. Forsythe continued. “Fromtransducer specifications and horn designs to system integration, these are fully professional products. Even theenclosures and the mounting systems have been thoroughly vetted to our highest professional standards.” Mr. Forsythe recently received the Parnelli Award as Innovator of the Year, a prestigious audio industry honor. Heis widely recognized as having pioneered many advances in loudspeaker design that have become standardpractice in the industry. Mr. Forsythe praised Mr. Goh and the E&E team for helping inspire this latest line of cinema products. “Basically,Ron (Goh) said ‘EAW makes great loudspeakers, and I have a relationship with a great cinema chain. I needsome great cinema loudspeakers to put in this great cinema chain.’ What could I say but ‘we’ll do it’?” For his part, Mr. Goh had high praise for EAW and their ability to deliver on time. “The Golden Village project wasalready underway when EAW decided to create this new line,” Mr. Goh said. “It was amazing to see how quickly they could work to develop and manufacture these products. EAW came through for me so I could come throughfor Golden Village.” For more information, please visit www.eaw.com.

E&E conferred Distinguished SME award in the SME1 Asia Awards

November 3, 2011

Electronics & Engineering Pte Ltd has been conferred the Distinguished SME award  at the recent  SME1 Asia Awards Gala dinner held at the Marina Bay Sands on the 28th of October 2011.

Anchored by the APF group, The Distinguished SMEs Award is open to enterprises that have been in operation for many years, and have established themselves as the exemplar model for successful small and medium-sized businesses in Singapore.

E&E Takes on Ashly

September 19, 2011

New York Based Ashly Audio has appointed E&E as their sole distributor of its products in the region.

Ashly Audio Inc. is recognized as a world leader in designing and manufacturing quality signal processing equipment and power amplification for use in the commercial sound contracting and professional audio markets. The philosophy we established from the very beginning holds true today: to offer only the highest quality audio tools at an affordable cost to the professional user. Thirty-four years later, Ashly remains committed to this principle.

E&E to represent Rational Acoustics across key territories

May 20, 2011

ASIA: Rational Acoustics LLC has appointed Electronics & Engineering Pte Ltd (E&E) for Singapore, Malaysia and Indonesia, with the company’s branch office, E&E India, taking on Smaart distribution duties for India.

Founded in 1951, E&E recently celebrated its 60th anniversary as the region’s leading specialty A/V contracting, consulting and distribution company.

‘We are continually amazed and grateful for the outstanding quality of the companies who are interested in getting involved with the Smaart platform,’ commented Rational Acoustics COO, Karen Anderson. ‘We could not have dreamed of a better distributor to support our products and our user base and to help to grow Smaart worldwide.’

www.rationalacoustics.com

source: ProAudioAsia

Shure unveils the PSM 1000

May 1, 2011

PSM 1000 dual channel personal monitor system

The PSM 1000 is a full-rack professional monitoring system designed to integrate seamlessly with Shure Wireless Workbench (WWB) software.

‘What sets this new system apart is an enhanced feature set, including the integration with our Wireless Workbench software that will provide engineers and performers with options for increased control and connectivity.’ said Matt Engstrom, category director for Listening Products at Shure.

Featuring networking connectivity with full WWB integration and a diversity-equipped low profile bodypack receiver, the PSM 1000 aims to meet the demanding requirements of sound professionals.

Shipping: Now

Web: www.shure.com

Shure Asia honours E&E anniversary

April 5, 2011

Shure Asia honours E&E anniversary 

SINGAPORE: A recent gala event to celebrate the 60th anniversary of Electronics & Engineering PTE Ltd (E&E) was marked by Shure Asia with the presentation of a special gift to E&E managing director Ronald Goh.

A glass Chinese sculpture named ‘Leap to Heaven’, the gift was presented to Mr Goh by Shure regional sales director Alan Chang, representing the 14-year relationship between the manufacturer and distributor.

Following the presentation, Mr Chang described himself as ‘delighted to mark a key milestone for E&E. The gift represents our sincerest appreciation for the commitment of E&E in promoting Shure in Singapore. We have been working together with E&E since 1997 and it has been heartening to see the company’s growth and success over the years. I have also had the pleasure of witnessing Gary Goh develop from an energetic young guy into a mature business man. I believe the gift will bring about what it suggests and that is wealth and expansion to E&E’.

www.shureasia.com

source: ProAudioAsia

Furman Sound, Powersoft and Symetrix added to E&E's roster

March 18, 2011

SINGAPORE: Since the severance of exclusive distribution terms with Harman in Singapore and Malaysia on February 1st, Electronics & Engineering Pte Ltd (E&E) has wasted little time in unveiling replacement brands. From March 1st, a further three manufacturers – Furman Sound, Powersoft and Symetrix – have followed EAW and Mackie to distribute their products in both of these South-East Asian territories.

‘I’d like to go on the record what a wonderful job that Pro Aktiv Systems has done for Powersoft over the past three years,’ offered Powersoft’s Thomas Mittelmann. ‘However, we couldn’t ignore E&E’s 60 years’ pedigree in the market and their future potential under Gary Goh. When I attended the recent 60th anniversary dinner, I came away feeling an enormous respect for the E&E staff members who show great spirit, determination and commitment overall. For Powersoft, the future is bright as E&E are an extremely well managed company who are great to work with and as such, we aim to support them as much as possible.’

Having distributed Crown since day one when it was manufacturing tape machines and power amplifiers to drive studio monitor speakers, E&E has recently made a priority of finding a respected and reliable amplifier brand, given the multitude of projects it supplies to in the region.

‘Powersoft are a family owned company who you can work with on a one-to-one basis, which is something that really appeals to us at E&E,’ explained Gary Goh. ‘The synergy between Powersoft and ourselves is already there and they manufacture amplifiers that cater to all the market segments we’re interested in.’

In addition, E+E Systems in India is also working with Powersoft as a preferred dealer in the country. ‘Once again, I was impressed with the Indian team led by Poncho,’ furthered Mr Mittelmann. ‘They have a good team in Bangalore, who provide excellent after-sales support.’

Under the management of S-Wave Marketing in the region, Symetrix has also established new distribution terms with E&E for India, Malaysia and Singapore. ‘I was impressed by the Apps and features of the new Jupiter DSP platform; it certainly is a promising and powerful product,’ observed Mr Goh. ‘At E&E, we supply many different scales of projects, and with the Symetrix Jupiter and Symnet ranges, we can cater to them all.’

E&E is distributing Furman Sound’s professional series of power conditioners to Indonesia, Malaysia and Singapore. ‘The timing to commence distributing EAW, Mackie, Powersoft, Symetrix and Furman couldn’t have been better under the circumstances. All these new brands offer E&E so much future potential,’ Mr Goh concluded.

source: ProAudioAsia

Tascam CD-500 Redesigns Single-Space CD Players

February 23, 2011

taskcam_cd_playerTASCAM has updated their best-selling line of single-rackspace CD players with the CD-500 and CD-500B. The new slot-loading players include new features such as flash start with a front-panel 10-key pad, WAV file playback, front-panel lockout, a footswitch input and more. The unbalanced CD-500 includes RS-232C control, S/PDIF optical and coaxial output. The CD-500B adds balanced outputs, AES/EBU digital out and parallel control.

The new transport in the CD-500 and CD-500B uses a brushless motor for improved reliability and durability. The drive grabs discs from the edges instead of top and bottom, which avoids damage to the disc surface. Other features include ±16% pitch control, MP3 file playback, auto ready and auto cue modes. A wireless remote control is included with the unit.

Tascam DR-05 Brings New Generation of Handheld Recorder

February 23, 2011

TASCtascam_dr05AM, the company that invented home recording, has launched the DR-05, a new portable recorder with high-resolution audio quality that’s simple to use.

The stereo recorder features a pair of condenser microphones with sensitivity up to 125dB SPL and low noise, designed to capture every detail and dynamic of a performance. The design of the DR-05 is optimized for sound quality, from the dedicated power supply for the codec to bring out the full spec of the A/D and D/A converter to the separate analog & digital circuit boards and low impedance circuit design with noise resistance in its compact case. The DR-05 records to microSD or microSDHC media, recording in MP3 or WAV (BWF) file format at up to 96kHz/24-bit resolution.

The new DR-05‘s great-sounding recordings are easy to operate. The Peak reduction function sets the optimum recording level even in recording to avoid the over level. Quick Menu selects commonly used parameters in playback or record like auto level setting or limiting, while deeper settings are available through a full-featured setup menu. The 1/8” mic/line input can supply power for microphones. A Level Align function prevents uneven volume levels during playback through the 1/8” headphone output or built-in speaker. Variable-Speed Audition – which changes playback speed without affecting pitch – and looping are also available during playback for transcription or learning new music. 17.5 hours of longer battery life at 44.1kHz/16-bit, WAV (BWF) is long enough for any recording situation.

For recording live music, band rehearsals, classes or simply sharing your music with the world, TASCAM’s DR-05 is an unbeatable value.

E&E builds its business on a sound reputation - Straits Times 26 January

January 29, 2011
ee article in the straits times 26 jan 2011

E&E Turns 60! - Business Times 26th January

January 28, 2011
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E&E Turns 60! - Straits Times 26th January

January 27, 2011
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E&E Turns 60!

January 26, 2011

SINGAPORE: Nearly 500 people recently gathered at the Shangri La Ballroom in Singapore to celebrate the 60th anniversary of integrator and distributor Electronics & Engineering Pte Ltd (E&E). In attendance were guests from the US and Europe, alongside staff from all five of the company’s offices.

E&E is the best established audiovisual integrator and supplier in Singapore, counting many of the regions most distinguished projects within its catalogue of achievements. Most recently the company completed the A/V installation for the landmark Marina Bay Sands complex, alongside the development’s two high-profile theatres. A special report on the company’s 60th anniversary appeared in the last issue of Pro Audio Asia.

With six decades of history to cover, the evening began with a short film tracking the company’s achievements since 1951 and highlighting notable milestones in its development. Among them was the groundbreaking construction of Singapore’s National Stadium in the early 1970s, which was marked by an appearance from industry pioneer Dr Jacek Figwer, BB&N, who worked with Mr Goh on the project. Awards were also presented while short presentations were made by Alan Chang from Shure, Werner Bachmann, Neutrik and Thursby Pierce of Electrosonic. Also honoured were some of the long-serving members of the E&E team, including one member of staff who has worked for the company for 37 years.

Speaking to the assembled guests, Mr Goh was delighted with the reception. ‘We are one big family and an event of this nature is like a family celebration where we look back on our achievements and thank everyone who has helped us and been a part of our journey,’ he enthused, adding: ‘We are touched at the support from everyone here tonight.’

Meanwhile, co-deputy managing directors Gary Goh and Joe Fong described themselves as excited by the challenge of taking the company forward into its next 60 years. ‘The E&E foundations are solidly set,’ explained Gary Goh. ‘We’ve got our new offices in India and Vietnam up and running, and with our skilled and enthusiastic staff members together with credentials with our clients built up over many years, we are excited by our future prospects.’

 

SOURCE- PROAUDIOASIA


E&E 60th Anniversary Video

January 25, 2011

E&E Turns 60 in 2011, to Commerate this event, a special  video was produced  as part of the celebrations of our 60 Glorious years.  It is our pleasure to share  this video with you.

E&E to assume EAW and Mackie distribution

January 22, 2011

SINGAPORE: The EAW and Mackie brands within the Loud Technologies portfolio are to be distributed by Electronics & Engineering Pte Ltd (E&E) in an agreement due to take effect on February 1st 2011.

eawmack

 

The deal was jointly announced at NAMM 2011 by Loud Technologies Asian Pacific sales director Dawvinder Sheena and E&E managing director Ronald Goh, who described the agreement as ‘a natural transition – the timing was perfect for both of us.’ E&E has been the Harman Pro distributor in Singapore for many years but began looking for complimentary products following the revelation that Harman Pro was employing the service of Mahajak in the territory from 1st February.

‘I have respected both EAW and Mackie products for their design flair and reliability over the years and naturally we’re honoured to be representing both brands in Singapore and Malaysia,’ continued Mr Goh. ‘We’re looking forward to promoting these loudspeakers, amplifiers and mixers to our established network of dealers, systems integrators and consultants.’

Mr Sheena was equally enthusiastic about the agreement. ‘Everyone in the region knows the strength of E&E and we feel honoured to have them on board,’ he explained. ‘ Their current changes in management with Gary Goh taking over the responsibilities of his father Ronald, and Daniel Goh taking on the role of country manager in Malaysia are in sync with Loud’s current expansion plans in the region. Mackie and EAW will be introducing new staff, training, events and customer support initiatives in 2011. Loud is not a US-centric manufacturer and is actively looking to develop products for the Asian market. Critically, this is where E&E will be a valuable resource. It certainly promises to be an interesting year ahead.’

E&E to assume EAW and Mackie distribution

January 22, 2011

SINGAPORE: The EAW and Mackie brands within the Loud Technologies portfolio are to be distributed by Electronics & Engineering Pte Ltd (E&E) in an agreement due to take effect on February 1st 2011.

eawmack

 

The deal was jointly announced at NAMM 2011 by Loud Technologies Asian Pacific sales director Dawvinder Sheena and E&E managing director Ronald Goh, who described the agreement as ‘a natural transition – the timing was perfect for both of us.’ E&E has been the Harman Pro distributor in Singapore for many years but began looking for complimentary products following the revelation that Harman Pro was employing the service of Mahajak in the territory from 1st February.

‘I have respected both EAW and Mackie products for their design flair and reliability over the years and naturally we’re honoured to be representing both brands in Singapore and Malaysia,’ continued Mr Goh. ‘We’re looking forward to promoting these loudspeakers, amplifiers and mixers to our established network of dealers, systems integrators and consultants.’

Mr Sheena was equally enthusiastic about the agreement. ‘Everyone in the region knows the strength of E&E and we feel honoured to have them on board,’ he explained. ‘ Their current changes in management with Gary Goh taking over the responsibilities of his father Ronald, and Daniel Goh taking on the role of country manager in Malaysia are in sync with Loud’s current expansion plans in the region. Mackie and EAW will be introducing new staff, training, events and customer support initiatives in 2011. Loud is not a US-centric manufacturer and is actively looking to develop products for the Asian market. Critically, this is where E&E will be a valuable resource. It certainly promises to be an interesting year ahead.’

Shure Previews New PSM1000 Personal Monitor System

January 13, 2011

ANAHEIM and NILES, IL, January 13, 2011 – Today, at the NAMM Show, Shure Incorporated will preview the new PSM® 1000 Dual Channel Personal Monitor System – a full-rack professional monitoring system that is designed to integrate seamlessly with Shure Wireless Workbench (WWB) software.

“PSM1000 delivers the same superior audio quality and RF performance that our customers have come to expect from all of our wireless products, said Matt Engstrom, Category Director for Listening Products at Shure. “What sets this new system apart is an enhanced feature set, including the integration with our Wireless Workbench software that will provide engineers and performers with options for increased control and connectivity.”

The Shure PSM 1000 Personal Monitor System represents a new benchmark for in-ear monitoring.  With best-in-class audio and RF performance, networking connectivity with full WWB integration, and a true diversity-equipped low profile bodypack receiver, PSM 1000 delivers on the demanding requirements of top tier sound professionals worldwide.

The new system will begin to be available in spring 2011 with pricing TBD.

New Mackie Thump TH-12A is Powerful, Affordable PA Solution with Superior Midrange

January 11, 2011

mackie_speakersMackie is proud to announce an ultra-compact new addition to its bestselling Thump Series portable, powered loudspeakers -- the Thump TH-12A. Delivering the perfect balance of power, portability and price, the new 400-watt, 2-way 12? Thump Series loudspeaker is perfect for any application that demands high-output and professional sound without breaking the budget.

"The new TH-12A is simply the best powered loudspeaker option for your hard-earned money," said Greg Young, Mackie Brand Director.  "While it is more compact, it is an equally powerful version of our top-selling TH-15A. It is truly the most professional compact loudspeaker in its class."

High Stakes - Marina Bay Sands Casino and Resort

January 8, 2011

Singapore’s politicians are world-renowned for their conservative policies and long-term vision. By allowing the recent development of the Resorts World Sentosa and Marina Bay Sands (MBS) integrated resorts, they have wisely plotted Singapore's economic and tourism objectives for the next decade, without having to gamble any of their own capital reserves. For the economy, MBS is projected to stimulate an addition of $2.7billion or 0.8 per cent to Singapore's GDP by 2015, while directly employing 10,000 people.

Inspired by a deck of cards, the 20-hectare resort was designed by Moshe Safdie Architects on behalf of Las Vegas Sands Corporation. It’s the single most notable addition to this rapidly emerging futuristic skyline, and having cost S$8billion, it is now the world's most expensive standalone casino. The BGM within only adds up to a tiny fraction of this contract, but its integration is on a scale that Singapore has never before experienced.

Engineering for the project was provided by Arup and Parsons Brinkerhoff (MEP/ELV), with Arup describing the integration of the highly sophisticated technologies as the ‘most difficult project to carry out in the whole world’. Originally set to open in 2009, delays were inevitable as a result of escalating material costs together with a shortage in labours. The basements were constructed in deep marine clays, and a further six month delay ensued to dig deeper excavations and prevent subsidence. The global financial crisis also pressured the company to delay its projects elsewhere in order to complete the integrated resort. But following a two-day celebration on June 23rd 2010, after a partial opening earlier in April, the casino reported an operating profit of $243million for its first quarter results. The Resort is now on track to recoup its huge investment, thanks to the army of 16,000 workers employed by legions of contractors who were collectively called upon to complete almost impossible deadlines.

On a Las Vegas scale, the resort is relatively small, but like Resorts World Sentosa, it dwarves other developments in Singapore. Its forte in Meetings, Incentives, Conferencing and Exhibitions (MICE) includes a 120,000 sq-m convention-exhibition centre, a 2,560-room 55-storey hotel, the Shoppes Mall, an Art & Science museum, two Sands Theatres, six celebrity chef restaurants, two floating pavilions and, of course, a casino with 500 tables and 1,600 slot machines. The newspaper headlines have however been reserved for the SkyPark, which is the world’s longest public cantilever, overhanging the north tower by 67m. The 340m structure is home to the world's longest elevated swimming pool, with a 146m vanishing edge in addition to rooftop restaurants including Ku De Ta, nightclubs, gardens and a public observatory with 360-degree views of the Singapore skyline.

Making up just 0.5 per cent of the total workforce was a team of engineers drafted in primarily from Bangalore, India by Singaporean-based contractor Electronics & Engineering Pte Ltd, to install the Resort’s extensive background music (BGM) system. However, this was also the largest assembly of A/V installers ever set to task on what was to become Singapore’s largest ever construction site. The tender bid for E&E was approved after reams of paper documentation had been submitted. Having been in business for the best part of six decades, E&E has probably installed more sound systems in Singapore than the combined efforts of all its competitors, so references abound.

The construction began in April 2007, but the delays were put to good use by E&E as it assembled its team, drafted it to Singapore having submitted all the necessary paperwork, and trained it to the company’s meticulously high standards. Racking systems were prepared off-site, with 2,200 300m cable lengths all prepared and terminated while the BGM equipment was ordered in stages. E&E’s system design team, led by Gary Goh, also worked closely with Parson Brinkerhoff Consultants on refining the system design to suit the ever-changing conditions on site; running audio simulations and doing mock-ups to ensure that the performance and aesthetic requirements were met.

The team’s primary source of contact at MBS was the head of the extra low voltage (ELV) section, Mathew Lamb who oversaw the work of 16 contractors. ‘Following two years of what seemed like continuous meetings, I was permanently on-site until completion,’ he recalls. ‘E&E were given a green light in March 2009 and their deadlines to complete were incredibly tight. Like all big construction sites, there inevitably was a lot of congestion. In fact, given the amount of work going on, the site changed so much that I used to get lost finding my way around.’

Of the 188 ELV rooms overseen by Mr Lamb, E&E were involved in 46 for the BGM. ‘I was so impressed with the engineering at E&E – they were one of the very few contractors who were competent and had done all their preparations well in advance. That included preparing all the racks, cables and testing all the equipment. They were a low maintenance contractor who I hardly had to check up on. The cabling in their racking was all properly coded, was extremely neat and as it had been tested multiple times, there was peace of mind. Being badly behind in the overall project as we were, it was outstanding that E&E were often ahead of the game.’

E&E may be the biggest and most respected A/V systems integrator in Singapore, but MBS stretched the company’s resources to the limit, ensuring smaller project tenders passed them by. ‘We took the job on as we knew it was within our capabilities,’ enlightened MD Ronald Goh. ‘Anyone can install sound systems, but we knew that if we did a good job, we’d be rewarded with further contracts and our goal was to install the two theatres.’

Mr Goh himself took responsibility for all quality control issues, but took pride in the team he assembled for the task including Gary Goh (technical director), Joe Fong (project director), Simon Rahman (consultant), Khor Chee Hau (senior project manager), and site supervisors Mr Kari and Mr Karan. ‘Everyone knew the enormity of the project and everyone was fully committed and rose to the challenge.’

One of E&E’s main strengths is its ability to custom build and adapt to ever-changing blueprints according to the changing demands on site. The company’s 42 year old engineering and mechanical workshop, Eng Kong Engineering Works, employs 13 people where specialised prototype speaker grilles, brackets, clamps and mounts can be produced quickly and given to the client often within hours. ‘On-site, you are provided with problems to solve,’ comments Gary Goh. ‘I think we impressed Mathew with the fact that we could come back within the day with a design that would solve those problems.’ Like most modern cutting edge architecture, MBS is a huge mass of reinforced concrete, glass and marble and although BGM was a requirement, it couldn’t be seen. Therefore, loudspeakers had to be discreet in every niche outside the theatres.

Landing the MBS tender as a systems integrator translated into large product orders for the suppliers for whom E&E represent as a regional distributor in southeast Asia. The entire resort’s BGM system is based almost entirely on BSS Soundweb London BLU DSP networking products, Crown amplifiers, JBL loudspeakers, Bose planter speakers and Rane mixers. In terms of numbers, the scales are impressive – 100,000 Neutrik connectors, more than 6,000 JBL loudspeakers, over 100 Crown amplifiers, 75 BSS processors – and merited a Distributor of the Year Award from JBL in 2009. ‘JBL weren’t on the original specifications and so the consultant insisted on A-B tests,’ enlightens Gary Goh. ‘The tests showed that the JBL Control 47CT had a wider and more even coverage which meant that fewer would be needed, leading to a cost reduction.’

Various JBL speaker solutions were installed throughout MBS, but the vast majority comprise Control 47CT, Control 47LP, Control 26CT and Control 328C ceiling speakers. The Control 47CT is a 6.5-inch ceiling speaker which provides extended lower frequency extension down to 55Hz and wide 120-degree coverage. The low profile version Control 47LP was preferred in those locations with limited above-ceiling clearance of 140mm depth. The Control 328C is a 250W-rated two-way 8-inch coaxial model providing 120-degree broadband pattern control and was installed in the Grand Ballroom on Level 5. The Control 26CT is a 6.5-inch ceiling speaker and is in use in areas with a lower ceiling, such as the restrooms and the VIP hospitality suites.

The Exhibition Halls have been provided with a relatively simple JBL Control 28T speaker system, in which three to four cabinets have been fixed to alternating columns. The hotel atrium areas were strictly controlled by the architect who absolutely forbade speakers to be seen. As a result Control CBT (Constant Beamwidth Technology) 50 column speakers have been installed onto rising aluminium columns at height above 5m, meaning they are clearly out of sight and out of mind but within hearing range on the ground. The curved dual 4-inch JBL Control CRV speaker was also installed at Rise, the restaurant located in the hotel lobby. The SkyPark was also deemed a sensitive area and the Control 25AV cabinets have been tucked away again out of sight but within audible listening areas on the decking below benches.

The JBL Control 47 and 328 ceiling speakers have all been disguised by blending them into the ceiling spaces in which they have been installed. No fewer than 23 various custom paint finishes were applied to them locally depending on the zone they were being sent to. ‘There’s nothing new with custom painting speaker grilles – it was just on a far bigger scale than anything we’d done before,’ continued Mr Goh. ‘Naturally, we had to send many samples off and get them approved before proceeding.’

The Shoppes Mall was another challenge where E&E’s experience came into practice. Here, all the boutique brands such as Chanel, Gucci, Jimmy Choo and Ralph Lauren fall out of their glossy magazine pages and re-assemble in the real world under one large glazed roof structure. ‘We were provided with an extremely tight space to work with at the retail sections as the architect required all speakers to be recessed into the shop fronts,’ comments Gary Goh. ‘We considered several options but went with a JBL Control 126WT in-wall speaker mounted in our custom-built housing which fit with just millimetres to spare!’ E&E’s in-wall solution combines voice evacuation and BGM speakers in single recesses, neatly concealed behind custom made and painted metal grilles.

Cobranet is used for transporting audio between Soundweb London units and Crown CTS amplifiers located in the various ELV rooms. System monitoring and control is maintained in a central control room, using HiQnet London Architect software on a customised Sands GUI interface. Two-channel 600, four-channel 4200 and eight-channel 8200 models have been used to power the entire JBL speaker system, which have been fitted with customised DSP-based PIP-USP3CN modules. The audio within each ELV room is distributed between Soundweb London BLU-800, BLU-160 and BLU-120 units over BLU-Link, BSS’ proprietary 256 channel digital audio bus. Despite the numbers of processors used, project director Joe Fong insists that it was relatively straightforward. ‘It’s quite easy – once you’ve programmed for one area, it can be replicated to other areas with minor modifications.’

Rewards for completion were there for all following the final stage of quite an overwhelming and extremely challenging project. E&E was awarded the contract to supply and install the PA and communications systems in the two theatres under A/V consultancy firm Specialised Audio Visual (SAVI) Inc. At the time of press, E&E had just completed testing and commissioning of both theatres, with more details set to follow in the next issue of Pro Audio Asia.

Anyone that has visited Marina Bay Sands will be amazed by its grandeur and attention to detail, both of which reach a level never before seen in any resort in Singapore. There is no doubt that this dominating architectural showpiece will serve as a glowing reference for E&E well into its seventh decade of prosperity.

E&E adds three new team-members ahead of expansion

December 19, 2010

SINGAPORE: Electronics & Engineering Pte Ltd (E&E) has welcomed three new recruits into its team in the shape of Jason Leong, Vincent Tan and Daniel Goh.

dis-EandEJasonLeongWEB

Jason Leong

Singapore’s oldest and most respected  distributor is set to celebrate its 60th Anniversary next month and is celebrating by drawing up plans including the expansion of its product portfolio into new fields, with new appointments to assist. Jason Leong and Vincent Tan have been appointed as business development manager and senior assistant application manager respectively at the company’s Singapore headquarters, whilst Daniel Goh has been named as the new Malaysian general manager for Electronics & Engineering Sdn Bhd in Kuala Lumpur.

Mr Leong is an industry veteran with 20 years experience in A/V systems, product representation and sales, and has been charged with developing new markets including large format video displays, digital cinema and LED solutions. He began his career with Yamaha Music in 1983, before moving onto O’ Connor’s and ultimately Electro Acoustic Systems in 1996 as a senior manager. In this latter role, Mr Leong managed many unique A/V projects including pioneering multimedia and control systems with smart card intelligence networks, which were linked to building automation. He also successfully introduced the largest high resolution indoor LED screen into one of Singapore’s mega churches in 2003 and was involved with the installation of a digital line array sound system in the acoustically tricky Singapore Indoor Stadium.

‘Joining E&E sets another new milestone with bigger challenges for me,’ commented Mr Leong. ‘Despite the market becoming increasingly competitive, increasing business opportunities in resource redevelopment and energy-saving projects will develop over the next decade. The key is to pioneer the right products at the right time, but with E&E’s professional reputation and honest commitment to both its clients and suppliers, we have a lot to look forward to.’

Daniel Goh is the younger brother of managing director Ronald. Having graduated with a BSc (Hon) degree in Electrical and Electronic Engineering at Loughborough University in the UK, he has gained three decades of experience, initially as a field engineer and more recently as a computer consultant in Canada. He is now charged with the responsibility of further developing the Malaysian market from E&E’s satellite office in Kuala Lumpur, in terms of product distribution and project management.

Mr Tan, on the other hand, now heads E&E’s system application team in developing the pro audio, AVIT, and media broadcasting sectors. His main task is to strengthen and consolidate the company’s product portfolio and solutions including R&D.

‘With six decades of history behind us, we are moving towards a new frontier in the region,’ commented Mr Ronald Goh. ‘Our core foundation is in people resources, and this in turn helps to bring out the best in our employees. It will be an immense challenge for the new team here to create further opportunities by adopting a pioneering culture. Our technological edge will continue to serve our clients’ ever changing needs.’

www.enepl.com.sg


Systems E&E at SLV Expo

August 1, 2009

expoSystems Electronics & Engineering Sdn Bhd (SENE) showed various sound reinforcement and audio-visual systems at the debut of SLV (Sound, Light, Video) Expo 2009 at Genting International Convention Centre, Malaysia held from 29 to 31 July 2009.

At the show, visitors were able to operate and experience various systems configured to suit different levels of budget and performance.

Also on display were two 5.12 m x 1.92 m of 20mm pitch OPTOTECH LED panels. The hands-on theme was carried over to the topof-the-range Soundcraft Vi6 and newly launched Si3 which captivated many front-of-house engineers.

New JBL installed speakers Control Contractor 50, Control CRV and CBT (Constant Beamwidth Technology) along with Crown amplifiers Macrotech Anniversary Series and LPS Series were also introduced to Malaysia market.

As E&E provides a complete chain of audio products, racks of processors namely BSS Soundweb London Blu 120, 160 and 800 processors, BSS Omnidrive signal splitter, dbx Zonepro 1260 and 640 digital processors, dbx DriveRack PA loudspeaker management processors, SC32digital matrix processors and zone control (ZC) wall plates were shown which attracted a crowd of system integrators and pro audio specialists.